The Music of Your Life/oldies station at 1440 AM is trying to make its mark in Buffalo, despite a relatively weak AM signal and a format that skews much older than most. 

Now its owner is hoping to shake things up a bit by appointing a veteran Buffalo jock as its new program director. Not sure how many people remember the name Tony Venturoli, but if you were a listener to stations in the market in the past, you've probably heard him. I remember him from WGR-AM during its personality music days and his time on WHTT-FM. 

Whether he can improve the fortunes of the station remains to be seen, but he certainly has the experience to try.
 
WEBR: Yuhnke hires top radio jock to lead programming