sowny.net | The Southern Ontario/WNY Radio-TV Forum


You are not logged in. Would you like to login or register?

April 3, 2023 12:48 pm  #1


Broadcasters Will See How You Use Your New Car Radio And More

This will be a  big change how radio ratings are collected in cars.  DTS AutoStage has launched it's Broadcaster Portal which will give broadcasters access to in car data on listener engagement. This information data will be of no cost to the broadcaster.   AutoStage will also send back information along with audio visual prompts to the vehicle infotainment centre.  The new platform will be available on over 52 models of vehicles worldwide.   More from radioINSIGHT..
https://radioinsight.com/headlines/250220/dts-autostage-launches-audience-analytics-portal/

 

April 4, 2023 5:49 pm  #2


Re: Broadcasters Will See How You Use Your New Car Radio And More

No opt-out or option to disable? 

 

April 4, 2023 5:55 pm  #3


Re: Broadcasters Will See How You Use Your New Car Radio And More

Have to say that was my first thought, too. What if you don't want to be monitored?