Thanks Aaron.  knew i could count on you for the aanswer.  🙂

RadioAaron wrote:

Part of the agreement to be on the app is that you give it some promotion. You want to be on the app because you want to be absolutely everywhere people might look for you. The apps also have the advantage of being available on car dashboards, TVs, watches, etc.
 

Not all stations are on Iheart.
All rogers stations are on seekr and also on radio player Canada.
Stingray and corus stations are on both iheart and radioplayer.
And the cbc has CBC listen and there networks are also on radioplayer.
The only ones that are not on Iheart or radioplayer are small stations such as classic 1220 and sauga 960, amung others.
I don't know why there not on iheart or radioplayer, but they have there own listen live links or buttens on there websites.
Also, CHIN's not on iheart when other ethnic outlets such as CJMR and CHLO are.

frostycold wrote:

Rogers has done away with many of their websites.  Search for a Rogers Rock station, and you won't find a website, but a link to the station on the Rogers streaming app, Seekr.

Using CHEZ 106 as just one example, Seekr at least looks like a website. (or web page) 

https://www.seekyoursounds.com/radio/chez106

You have to be where people are.... Looking at simple marketing Iheart has much more market share and listener acceptance than Radio Player or the others.   When you say Iheart most people know that would care what it is.    Radio Player or some of the others you will get "what's that?"

I think personally it's a mistake to not be where people are....   I'm sure Corus gets much more listenership on Iheart than they do Radio Player....  Just a lucky guess. 

As for websites...  they tend to stream from the same place... but some companies have made the station domains go to their streaming site websites like Seekr..   and others have stuck with their normal platforms.   Really doesn't matter because digital gives you stats regardless and you also get counted the same as on air for ratings...