The CRTC has decided that Bracebridge/Gravenhurst shouldn't be one radio-station town(s), despite the fact that the single commercial station that exists there claims it's losing money hand over fist because of out of market tuning and a downturn in radio advertising in general. The commission will soon be issuing calls for applications for new outlets, after Bayshore applied for a new station there - and Vista, the current owner of CFBG-FM, not surprisingly tried to stop anyone else from entering their turf.

I don't know a lot about that particular market, but it's kinda fascinating to watch these two opponents circle each other with specious arguments that protect their own self-interests. To add a further wrinkle, a few intervenors complained that Bayshore wants the frequency where a low power tourist information station currently sits. (Does anyone really listen to tourist info stations for longer than about a minute and a half?)

In the end, the CRTC didn't buy Vista's plaintive poverty pleadings, and it looks like there could be at least one new player in that market in the coming years.

CRTC: Is Gravenhurst/Bracebridge Big Enough For Another Station?