They are still on air.
They said were 20 minuts away from something big happening on energy 95.3.

RadioActive wrote:

Is their regular morning crew still on the air or is it just non-stop music? Usually a change in personnel (or their absence) is one of the first signs something is up.

The morning show is just pumped in from Guelph.

RadioAaron wrote:

RadioActive wrote:

Is their regular morning crew still on the air or is it just non-stop music? Usually a change in personnel (or their absence) is one of the first signs something is up.

The morning show is just pumped in from Guelph.

Usually they resort just to music if a big change is coming. The fact they're still on shows the changes aren't that huge. 

They made the switch to Christmas music. I’m removing 95.3 from one my presets ughhhhhhhhhh.

Last edited by haydenmatthews14 (November 14, 2025 9:08 am)

RadioActive wrote:

Interesting that all their online feeds (the "Listen Live" feature) are no longer working. 

I’m using iHeartRadio to listen to the switch. So all day?

RadioActive wrote:

Lots of hype for not much return. I'm not a listener, so to those who are - tell me, is this likely to want to make you stick around for the next month-plus? Great way to chase away your previous audience, no matter how big or small. 

It’s a great way to temporarily inflate the audience.

RadioActive wrote:

Interesting that all their online feeds (the "Listen Live" feature) are no longer working. 

You can't listen over the radio or TV?

CORUS also flipped the Christmas switch in London, Barrie, and Kingston.

RadioAaron wrote:

CORUS also flipped the Christmas switch in London, Barrie, and Kingston.

Ugh why did they have to do this? Christmas music should only be on AC stations. Not on Hot AC.

So chase away your original audience and then expect them to come back when it's over? Who thinks that's going to happen?

RadioAaron wrote:

RadioActive wrote:

RadioAaron wrote:

CORUS also flipped the Christmas switch in London, Barrie, and Kingston.

Leading to the new question - what happens to them in 2026?

London, Barrie, Kingston: right back to what they were doing.

"Hamilton" - a bit different since this is their first year doing this....given that they didn't blow up the branding, I'd guess the same.

Fresh 93.1 Barrie is still playing regular music. No Christmas music

haydenmatthews14 wrote:

RadioAaron wrote:

RadioActive wrote:

Leading to the new question - what happens to them in 2026?

London, Barrie, Kingston: right back to what they were doing.

"Hamilton" - a bit different since this is their first year doing this....given that they didn't blow up the branding, I'd guess the same.

Fresh 93.1 Barrie is still playing regular music. No Christmas music

Big 101.1
 

RadioAaron wrote:

RadioActive wrote:

RadioAaron wrote:

They're not going to chase away much audience. You're uner-estimating the enormous popularity of this format with those stations' target demos.

I'll admit I'm not in the demo. But if I were, I would be turning the dial as fast as I could. Whether I'd come back when "regular programming" resumes is an open question. 

What an odd statement.

Why is that? It's a music genre I can't stand taking over the radio station I was loyal to and effectively abandoning me for the next month or so. Why wouldn't I flee? 

I've always been a huge fan of consistency - give listeners what they expect every time they turn on your station. I suspect this isn't what most tuned into Energy to hear. I know this works and has been a big success for stations like CHFI. To me - and I'm not your regular listener, I'll admit - it's an instant tune-out. 

RadioAaron wrote:

"If Ii were in this demo I would..." is a bit non-sensical. 

I can only tell you that's what I would do. If 640, which I do listen to often, were to alter their format for the next month and do, say, discussions on arts and crafts or gardening (ridiculous, I agree) I would be gone. Why would someone who likes their usual playlist or format and have it disappear suddenly not react in the same way? 

There are so many other choices, including online and streaming, that I don't need Energy's lack of energy to stick with. 

RadioAaron wrote:

RadioActive wrote:

I'll admit I'm not in the demo. But if I were, I would be turning the dial as fast as I could. Whether I'd come back when "regular programming" resumes is an open question. 

What an odd statement.

If my grandmother had wheels, she would've been a bike!