1 of 1- Paul Jeffries
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Are celebrity endorsements allowed in Canadian political ads?
You may have seen Mark Carney's latest campaign ad just released Sunday, which features the PM quizzing Mike Myers on various bits of Canadian culture, and Mike giving his "elbows up" at the end of the ad, just like he did on his recent SNL appearance.
My question is, are these types of ads allowed in Canada? This is the first time I ever recall seeing a celebrity making an appearance in a political candidates ad. And even though there's not really any "endorsement" per se in the ad, some might see Myers' appearance in the ad as such.
I suppose if a candidate wants to run such an ad on their own webpage or social media accounts, it's probably okay. But what about TV? Are there rules set in place that prohibit this sort of thing, or is it fair game? (Pardon the pun, given the fact that the two of them are in a hockey arena).
I'm wondering if these ads even make a difference anyway. Both Hillary and Kamala had oodles of celebrities rooting for them on their campaign trails, and we know how that played out.
PJ
ClassicHitsOnline.com...If you enjoy hearing the same 200 songs over and over again...listen to the other guys!
- mace
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Re: Are celebrity endorsements allowed in Canadian political ads?
This ad will probably work on traditional Red 416ers, now that Justin is gone.
- Johnny B
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Re: Are celebrity endorsements allowed in Canadian political ads?
This ad works well as it's hokey enough to resonate with a lot of Canadians, it's timed right with Trump about to hit Canada with even more tariffs and his 51st state bullshit and it's Mike Myers, hard to find folks that dislike a Canadian guy that played Shrek, Wayne's World and Austin Powers...agreed that these celebrity endorsements don't have the impact some people think they do...but I bet Gord Downie embracing Trudeau in 2016 didn't hurt Justin at all...
- torontostan
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Re: Are celebrity endorsements allowed in Canadian political ads?
Paul Jeffries wrote:
I suppose if a candidate wants to run such an ad on their own webpage or social media accounts, it's probably okay. But what about TV? Are there rules set in place that prohibit this sort of thing, or is it fair game? (Pardon the pun, given the fact that the two of them are in a hockey arena).
Interestingly, Canadian federal law states that you cannot appear in a televised political endorsement if you're considered "Canadian Famous" aka "CanFam," which you are considered if you have 2 of the 5:
1. more than 100,000 instagram followers ("I")
2. you are living and not dead ("D")
3. you are the first person with your name to appear if you google your name ("G")
4. your song has been in a power/A category on a Canadian music station ("A")
5. you have more than 50,000 Facebook followers ("F")
Also known as the IDGAF regulations, very similar to MAPL.
- DX
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Re: Are celebrity endorsements allowed in Canadian political ads?
I suppose if a candidate wants to run such an ad on their own webpage or social media accounts, it's probably okay. But what about TV? Are there rules set in place that prohibit this sort of thing, or is it fair game? (Pardon the pun, given the fact that the two of them are in a hockey arena).
Interestingly, Canadian federal law states that you cannot appear in a televised political endorsement if you're considered "Canadian Famous" aka "CanFam," which you are considered if you have 2 of the 5:
1. more than 100,000 instagram followers ("I")
2. you are living and not dead ("D")
3. you are the first person with your name to appear if you google your name ("G")
4. your song has been in a power/A category on a Canadian music station ("A")
5. you have more than 50,000 Facebook followers ("F")
Also known as the IDGAF regulations, very similar to MAPL.
Mike Myers was borderline on the second of the IDGAF regs, so that could have been the difference.
- torontostan
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Re: Are celebrity endorsements allowed in Canadian political ads?
I suppose if a candidate wants to run such an ad on their own webpage or social media accounts, it's probably okay. But what about TV? Are there rules set in place that prohibit this sort of thing, or is it fair game? (Pardon the pun, given the fact that the two of them are in a hockey arena).
Interestingly, Canadian federal law states that you cannot appear in a televised political endorsement if you're considered "Canadian Famous" aka "CanFam," which you are considered if you have 2 of the 5:
1. more than 100,000 instagram followers ("I")
2. you are living and not dead ("D")
3. you are the first person with your name to appear if you google your name ("G")
4. your song has been in a power/A category on a Canadian music station ("A")
5. you have more than 50,000 Facebook followers ("F")
Also known as the IDGAF regulations, very similar to MAPL.
Mike Myers was borderline on the second of the IDGAF regs, so that could have been the difference.
Correct, you have to be more than 50% alive, which he is not (61 years old of 82 years life expectancy is only 25% of life left)