By the way, a runner up to this horrible spot is the one from Shopify, where a female announcer gleefully tells listeners the commercial is short 6 secs. and then proceeds to hum an irritating tune to fill up the time. That one sends me straight to a channel change. 

RadioActive wrote:

There’s a lot of reasons to hate the Spence Diamonds spots (and Fiona!) but at least they vary over the campaign so you’re not hearing the same ones over and over. They’re still awful, but at least there’s that.
 
Now a new culprit is polluting the airwaves. I believe it’s from Enbridge (or is it Enercare? I can’t tell the difference between them anymore.) It’s the one where a woman blathers on about “Craig” who likes 71 Fahrenheit, even though he doesn’t know exactly what Fahrenheit is.

A second spot that never stops running involves some dumbbell named “Maya,” who is also obsessed with temperatures. I’m not entirely sure what this is selling, beyond controlling the heat in the winter, but the fact it airs non-stop almost every break on every station makes me hot under the collar. And I don’t even have to touch the thermostat.
 
If you haven’t heard this horror, you will. I can only hope it’s a short campaign. It’s kind of like COVID – you’re probably going to catch it eventually and it’s bound to make you sick. Unfortunately there’s no immunity and if you listen long enough, you’ll get it over and over and over.

Glad somebody else hates 'Maya, oh, MAYY-AA!'  as much as I do.  The ongoing moronic soap opera involving Fiona, 1-800-GOT JUNK's Sarah, and those other 2 twits are still the worst ads ever, but they do get some competition from time to time. 
 

That's a nay-ya on the Maya spot, the minute you hear the faux friendly female influencer character with the Auto-Tune fuzziness in her voice it's an immediate Tune-Out.

One spot I think is pretty good is one for windows where the female narrator talks about how the company in question only replaced the windows in her home that most urgently needed replacing and that she'll be using their service again down the road to replace the other windows. The voice actor has an easy on the ears delivery and sounds like a human being who had a good experience and is just passing the info along as if to a neighbour. Low key and effective.

Last edited by betaylored (October 28, 2024 3:52 pm)

A TV series of commercials I don't mind is the Adulting ones  for I think an insurance company. The newest one features Morgan Reilly or at least a look alike. Silly but clever at the same time. 

Be thankful Shelby is sticking with You Tube and not radio. 
The guy makes great entertaining You Tube videos, but I'd hate to constantly hear his voice on the radio!

https://www.youtube.com/shorts/gMjr2DhmelE

 

Last edited by Radiowiz (October 29, 2024 11:48 am)

Since we're talking about those horrible thermostat ads, can anyone tell me what the announcer is saying, "You might not think about your (and I swear he says 8 track) but it is thinking of you."
I know he's not saying 8 track... but what??
Oh and I also grit my teeth again at that BelAir direct ad where a little kid tries to sneak out of the house, only to be caught by his father.
The kid sounds like he's about 8 years old.  What is a child doing trying to sneak out of the house at 3 am?
Also he tells his father, "you're dreaming, go back to sleep."  Huh?
If you're dreaming you ARE asleep.  What dunce of a copy writer came up with that?
As for Fiona, and Sarah etc I'm still waiting for Michael to come out, and admit why he never tells Sarah he loves her and wants to marry her.
He always gets annoyed whenever Callum says, "so you're proposing to Sarah?" and he angrily says "no."
Yeah because he's gay.
But then gayness does not exist in the Spence world where they are constantly talking about HIM buying a ring for HER or how HE can show how much he loves HER.
I wonder if LGBTQ people have noticed this?


 

newsguy1 wrote:

Since we're talking about those horrible thermostat ads, can anyone tell me what the announcer is saying, "You might not think about your (and I swear he says 8 track) but it is thinking of you."
I know he's not saying 8 track... but what?? 

The word (although it's not really a word) you're not hearing right is HVAC. It stands for heating, ventilation, and air conditioning.

If Craig in the commercial doesn't understand Fahrenheit, he probably won't know what an 8-track is... 

(I still have one, inherited from my late father, who apparently was a Billie Holiday fan.)

I only wish they sold 20 secs. spots, like the copy says!