The article ignores the essential fact that older talent frequently wants more money and is less willing to spend endless hours slaving away on social media after their shows/shifts are done. The chief values of younger staff are their enthusiasm and their lower cost, both perfect reasons for them to get the majority of the jobs in today's radio world.

Ageism is the last acceptable prejudice is our society. Discrimination against people based on sex, religion, colour, ethnic background and other issues has been roundly condemned by most right-thinking people for decades. But older people, many of whom still have talents and vision to share, are constantly being told they must "gracefully give way to the young", who need the opportunity to grow and find their own voices. There's some truth in this. Anyone who heard the meanderings of an elderly talk show host, well past his prime, struggling to comprehend issues in a world he no longer understands or cares about, knows there's a time and place for everyone to hang it up.

But there's still lots of older talent who still have the chops to compete and deliver timely, relevant information and entertainment. Given the current state of the medium, we need to ask - what does radio have left to lose?