Lee Abrams is a well-known consultant and Dave Charles is a legend in Toronto radio. Together, they've penned a recipe for cooking up some much better radio and what's wrong with what's being done now. An interesting read and some of the suggestions are pretty good. 

Among them: those meaningless format phrases. 

"They may look right in the focus groups, however, are created by radio guys with little word power or creative talent. IE ‘Best Music Variety’...’ All HIT Music’. ‘90’s to now’ ‘Hits of the ’70s, ’80s and '90s’ I think you all know this but are afraid to step outside your formatic comfort zone. This sameness is killing TSL.  It’s boring!  It’s time to change it up."

Dave Charles, Lee Abrams Team Up To Offer Radio Sound Advice