National ad sales up, while local ad sales are dowm slightly...
from the presser...
Quick factsAM and FM radio
- Revenues from the sale of local advertising for AM and FM radio stations decreased by 2.86% from $1.12 billion in 2013 to $1.09 billion in 2014, while national advertising sales increased by 4.4% from $476.3 million to $497.4 million.
FM Radio
- Canadian FM radio stations continued to produce most of the total revenue. The addition of twelve new FM radio stations in 2014 brought the number of stations operating in the country to 568.
- Those stations generated revenues of $1.32 billion in 2014, which represents a slight decrease of 0.4% from the $1.33 billion of the previous year.
- Revenues for English-language FM radio stations decreased by 1.1%, from $1.05 billion to $1.04 billion.
- Revenues for French-language FM stations increased by 2.4%, from $253.2 million to $259.2 million.
- Revenues for ethnic FM stations increased by 1.3% for a total of $21.3 million.
AM Radio
- There were 127 AM stations in Canada in 2014. Total revenues for AM radio stations decreased by 1.3%, from $294.6 million in 2013 to $290.9 million in 2014.
Canadian Broadcasting Corporation radio services
- CBC radio services operating under the Espace Musique and Radio 2 brands generated $1.1 million in national advertising sales.
- Despite that additional source of revenue, total revenues for the 82 radio services operated by CBC decreased by 5.6%, to $287.6 million in 2014. That is predominantly due to a decline in the parliamentary appropriations directed to the public broadcaster’s radio services, which went from $295.5 million in 2013 to $277.3 million in 2014.
- The costs incurred by the public broadcaster’s 82 radio stations amounted to $274.7 million in 2014, a decrease of 3% from the previous year.