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(Steve Kowch via SOMF)
Sometimes we broadcasters in the Big Smoke forget that not all radio markets in Ontario use Portable People Meters (PPM) during ratings. Radio listeners in Belleville/Trenton, Hamilton, Kingston, Kitchener/Waterloo, London, Oshawa/Whitby, Ottawa/Gatineau, St. Catharines/Niagara and Windsor filled out paper diaries over a 13 week period between March 2-April 26.
On Thursday Numeris released the results of the Spring 2015 ballot ratings in Canada. To see the Ontario results for A12+, Females 12+, Males 12+, Adults 25-54, Females 25-54 and Males 25-54 go to the kowchmedia website.
The kowchmedia has a full breakdown of all the makets across Canada for A12+, Females 12+, Males 12+, Adults 25-54, Females 25-54 and Males 25-54. If you're interested go to kowchmedia.com/radio_consulting/the-latest-ppm-and-ballot-ratings/
The Spring 2015 PPM Ratings results will be relesed June 11th for Toronto, Montreal, Edmonton, Calgary and Vancouver.