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September 23, 2026 6:36 am  #1


Will This New Innovation Be Part Of Future Sports Coverage?

The last AppleTV Friday night baseball game of the year featured something no one has seen before - the incorporation of iPhone video live during the match. It sounds bizarre, given the sophistication of modern TV cameras. But to paraphrase "Star Trek's" famous intro, "it's gone where no one has gone before."

"At the heart of Friday night’s broadcast was an ambitious technical setup that brought viewers unprecedented proximity to the game.

Apple embedded 14 iPhone 18 Pro devices throughout Dodger Stadium, placing them in locations traditional broadcast rigs simply cannot fit – like inside the pitch clock, behind the backstop, along the foul poles, and deep within both bullpens. I watched part of the game and found the views refreshing and riveting."


So can we expect to see this used in other games and other leagues? If you're a sports fan, it may be something to iPhone home about. 

How Sports Broadcasting Tech Is Bringing You Much Closer To The Game
 

 

September 23, 2026 7:00 am  #2


Re: Will This New Innovation Be Part Of Future Sports Coverage?

I’m all for this type of thing as we’re used to the traditional camera placement in sports broadcasting,
and this provides a whole new perspective for the viewer. I thought the use of bodycams by the officials during the World Cup recently added tremendously to the viewing experience so bring it on, just waiting for the “bootcam”!