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November 25, 2025 6:36 pm  #1


iHeart U.S.' New Branding Catchphrase A Major Sign Of The Times

The iHeart Radio stations in the U.S. (so far not in Canada) have a brand new phrase they're requiring their DJs to say on air frequently. And it's not "And the hits just keep on coming!"

Instead, it's an answer to A.I. And I wonder if it could spread up here. 

‘Guaranteed Human’: Audio giant iHeartMedia says real people, not AI personalities, are at the controls

 

November 25, 2025 7:01 pm  #2


Re: iHeart U.S.' New Branding Catchphrase A Major Sign Of The Times

It's also really stupid.

The average radio listener isn't, or at least wasn't, aware of the potential of AI announcers. Now they are.

 

November 25, 2025 8:22 pm  #3


Re: iHeart U.S.' New Branding Catchphrase A Major Sign Of The Times

RadioAaron wrote:

It's also really stupid.

The average radio listener isn't, or at least wasn't, aware of the potential of AI announcers. Now they are.

I have to agree. It would be like McDonalds changing their slogan to "Don't worry, we won't spit in your burger!"