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April 25, 2025 7:06 am  #1


Would You Be Mad If You Found Out Your Favourite Stn. Was Doing This?

We've talked here many times about the use of A.I. as a radio host. Only a few stations have experimented with the technology so far, but at least they've been upfront about it. 

Except in Australia. For the past six months, a station in Sydney has been airing a show called "Workdays with Thy," 'Thy' being the on-air jock.

Except this 'Thy' was part of some leg pulling, after it was revealed "he'd" been on the air for half a year without anyone being told it was a machine-generated personality. The voice was based on the vocal samples of a staffer in the finance department, of all places. 

But the station never let listeners know..  

And while it doesn't violate any of the country's broadcasting rules, it has irritated fans, who think the station should have told them what was going on. 

So the question: if a Toronto radio station put on an A.I. announcer without telling you, would it bother you not to know? Would you stop listening? Or is "automation" - of which this is an admittedly different example - just part of the business?

I think it would annoy me a lot - but if I really liked what the station was doing, it probably wouldn't cause me to turn it off. Your mileage may vary. 

Aussie radio uses an AI DJ for six months

 

April 25, 2025 8:04 am  #2


Re: Would You Be Mad If You Found Out Your Favourite Stn. Was Doing This?

I would probably prefer it over the 'morning zoo' and / or 'happy talk' drivel that drive time radio can often be.

 

April 25, 2025 9:32 am  #3


Re: Would You Be Mad If You Found Out Your Favourite Stn. Was Doing This?

Given the current state of media in Canada, I think most would shrug their shoulders and get on with their day.

 

April 25, 2025 9:35 am  #4


Re: Would You Be Mad If You Found Out Your Favourite Stn. Was Doing This?

Morality of it all aside, if I was enjoying it and then found out...I don't think I'd care.

 

April 25, 2025 10:54 am  #5


Re: Would You Be Mad If You Found Out Your Favourite Stn. Was Doing This?

This is a DAB station that got a cume of less than 66k in a market of almost 8 million.   That's a .7 share... AKA: a rounding error.   

 

April 25, 2025 4:01 pm  #6


Re: Would You Be Mad If You Found Out Your Favourite Stn. Was Doing This?

Re the OP: CJED(105.1 the River)in the Niagara region has used AI during overnights. I'm not sure if CKEY(101.1 More FM)does the same.