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Well, at least they waited until summer was over.
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At least the usual GTA suspects [98.1, 102.9, 105.7. 102.5] mostly wait until mid November to unleash this traditional year end nightmare assault on my eardrums.
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Usually when a radio station switches to All Christmas in September, they're Stunting.
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That is usually the case. In this case, the station has run an oldies format for the last several years. Last year the station started their Christmas programming in October, Perhaps, next year they will kick off Labour Day.