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iHeart U.S.' New Branding Catchphrase A Major Sign Of The Times
The iHeart Radio stations in the U.S. (so far not in Canada) have a brand new phrase they're requiring their DJs to say on air frequently. And it's not "And the hits just keep on coming!"
Instead, it's an answer to A.I. And I wonder if it could spread up here.
‘Guaranteed Human’: Audio giant iHeartMedia says real people, not AI personalities, are at the controls
- RadioAaron
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Re: iHeart U.S.' New Branding Catchphrase A Major Sign Of The Times
It's also really stupid.
The average radio listener isn't, or at least wasn't, aware of the potential of AI announcers. Now they are.
- torontostan
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Re: iHeart U.S.' New Branding Catchphrase A Major Sign Of The Times
RadioAaron wrote:
It's also really stupid.
The average radio listener isn't, or at least wasn't, aware of the potential of AI announcers. Now they are.
I have to agree. It would be like McDonalds changing their slogan to "Don't worry, we won't spit in your burger!"