It was a big story in Los Angeles - a drivetime duo on one time giant KLOS-FM were suddenly fired, leaving a huge opening on air for their replacements. And then the owner, a company called Meruelo Media Group, posted an ad to find someone to take their place.
But it's the pay scale that's raising eyebrows.
"For all that – entertaining all of Southern California with music, representing the station at personal appearances, creating videos for the station’s social media connections, voicing commercials, and so much more, the station is prepared to pay extremely handsomely: $70,000 to $90,000 per year.
(record scratch)
Is that a typo? No, it is not. That is the salary range listed in the ad. For comparison (though keeping in mind that KHJ was the top-rated station in the country at the time), afternoon drive in 1972 on that station paid just about that same amount … but in 1972 dollars, which would be close to $360,000 today. I am told that a decade or so ago afternoon drive pay was typically about $100K at a more typical station."
The second largest radio market on the planet paying what amounts to a pittance? If that doesn't tell you why radio is in trouble and can't attract big talent, nothing will.
KLOS is seeking Kevin & Sluggo’s replacement. You won’t believe the pay.