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This article, from Australia, shows a digital watch may soon be the way to measure who's listening to which station. And since it's a watch, it could be said its "time" has come.
Listener-tracking watch to drag radio ratings into the modern age
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Interesting. Will people get to keep the watch? Or will they have to give it back?
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Radiowiz wrote:
Interesting. Will people get to keep the watch? Or will they have to give it back?
No shoe phone yet, still waiting, sigh
"Missed it by... that much."