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This is how it is trending... if you are wondering where the jobs are and why cuts in mainstream media are happening it is because advertisers are investing in Digital Media over traditional media.
As how we consume content, the days of broadcasting are turning towards narrowcasting. No surprise really it's been happening for a while, what the challenge is, is how will the plethora of media choices make or eek out a living?
Here is the report on the study...