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It's the promotion going on Wednesday at WYRK-FM, asking listeners to call them as early as 5 AM to make their pitch to pitch woo on their airwaves. It appears one of their on-air staff is also an ordained minister, so if they want to take it the whole way, they're willing to marry them live over the radio, as well.
I doubt a lot of people will take them up on the offer, and they've promised participants they can set any parameters they want, but it's better than just playing love songs all morning.
And just remember - the initials of "Valentine's Day" are V.D. So be careful!
Buffalo Radio Station Asks For On-Air Valentine's Day Proposals