If you've even been slightly following this story, it was, in the end, almost inevitable. Two giant satellite rivals appear ready to finally become one. In a plan that's been in the works for some time, it's been announced that DirecTV and Dish network will merge, leaving one satellite programmer left in the U.S.
Both companies have been plagued by cord cutting, losing millions of subscribers over the years. This deal has been talked about for a long time, but the guy behind Dish, an exec. named Charlie Ergen, has been playing hardball over this move. It's not immediately clear if he'll have any say in this new world order of satellite delivered cable TV programming down south.
Both companies have been in the news here for having to strip out certain channels from their line-ups (usually Disney and Paramount/CBS, the two most greedy providers in the business) over pay disputes. They generally happen just before a big event, like the NFL season or the Super Bowl, holding both sat companies hostage, until a resolution is found. Which means a vicious circle of higher prices for subscribers, followed by more cancellations of service.
If the U.S. government approves the deal, which has been turned down before in a different era, it will create a single entity that will cover the entire United States. Whether that will bring back subscribers who have fled for streaming is another story.
But one business analyst thinks this is only delaying another inevitable.
"Adding a year or so to the expected life of satellite TV isn’t going to change the narrative for programmers, distributors, or even for satellite TV.”
DirecTV to Acquire Dish in Merger of Satellite TV Rivals