The Southern Ontario/WNY Radio-TV Forum / Evanov closing stations in three eastern Ontario locations

**Posted by RadioAaron** November 11, 2024 11:50 am

markow202 wrote:
I wonder how their 88.5 newmarket station is doing in the country format. I liked it when it was Jewel.

Terribly

**Posted by Radiowiz** November 11, 2024 1:08 pm

RadioAaron wrote:
markow202 wrote:
I wonder how their 88.5 newmarket station is doing in the country format. I liked it when it was Jewel.
Terribly

I don't understand? Terribly, as in next station to close? Or terrible as in, time for a new format...?

**Posted by RadioAaron** November 11, 2024 1:18 pm

Radiowiz wrote:
RadioAaron wrote:
markow202 wrote:
I wonder how their 88.5 newmarket station is doing in the country format. I liked it when it was Jewel.
Terribly
I don't understand? Terribly, as in next station to close? Or terrible as in, time for a new format...?

Almost zero ratings. However, that's probably the case for most anything they can put on that signal. Covering just part of the market isn't going to get you anything with so many other stations and not-so-great ratings sample sizes.

**Posted by Radiowiz** November 11, 2024 1:24 pm

RadioAaron wrote:
Radiowiz wrote:
RadioAaron wrote:

Terribly
I don't understand? Terribly, as in next station to close? Or terrible as in, time for a new format...?
Almost zero ratings. However, that's probably the case for most anything they can put on that signal. Covering just part of the market isn't going to get you anything with so many other stations and not-so-great ratings sample sizes.

They don't serve Newmarket properly at all.
I tune in expecting to get a heads up on where I should spend my money the next time I am out that way.
No dice. The ads are all for Toronto, Barrie and places nowhere near Newmarket.
UNLESS
ads I hear online are very different than what I actually would hear on the radio itself.