Like high level professional sports organizations, radio and television stations need some sort of farm team to allow them to call up a still developing but unquestionably skilled broadcaster from the talent pool, even if it's a small pool, to take over on vacations, unexpected illness etc.
A decade or two ago, Program Directors would hire you only if you had real scope and the ambition and chops to deftly fill in on another person's on-air shift, temporarily or permanently, (even if you were flying by the seat of your pants at first!)
Good for Mr. Bowen for taking a breather. Congrats to Todd Crocker on getting a chance to fill in, it must have been a heck of an experience.
Maybe management in media is realizing that it's time to build a legitimate and strong farm team. Wouldn't it be great if the trend catches on and fresh voices and on-air personalities start to appear on Newstalk 1010, CTV News and others. The same old, same old is getting, well...
Last edited by betaylored (January 22, 2025 10:02 pm)