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Thu Jun 8 1:28 am  #1


Toronto Spring 2017 PPM 12+, 25-54 and 35-54 ratings

The kowchmedia guide to the Toronto Spring 2017 PPM ratings is now online at http://kowchmedia.com/by-the-numbers-toronto-2017-spring-ppm-ratings/  Sources include Numeris, Bell Media Research and Bray & Partners Communications with his Toronto Bragging Rights. Demos include (All, Women and Men) 12+, 25-54 and 35-54.

CBC numbers include A12+, W25-54 an M25-54 for Spring and Fall PPM rating periods. The detailed Bell Media results only include commercial radio stations. Remember ratings are all about sales and clients. CBC Radio One doesn't air commercials so their ratings don't impact sales. 

You can track each station's ratings from Sping 2017 back to Winter 2017, Fall 2016 and Summer 2016.  It provides a look at four rating peroids so you can follow a station's ups and downs.

Spring 2017 ratings for all five PPM markets including  Montreal, Calgary, Edmonton, Vancouver and Toronto are posted at http://kowchmedia.com/radio_consulting/latest-ppm-ballot-ratings/  Just click on the PPM market you're interested in. You can also find results going all the way back to Fall 2014. Just keep scrolling down the page.

Numeris diary rating results are also available on the page.