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December 5, 2018 8:07 pm  #1


Fall PPM's

The fall ratings came out today. Here's where everyone landed in 25-54, the first demo that hits the screens in boardrooms on release day.

CHFI    13.0
Boom   11.8
CBC Radio 1    10.5
CHUM 104.5  10.3
Virgin    6.9
680 NEWS    5.4
Q107    4.7
KiSS    4.3
Z103.5    3.4
Indie88    3.2
Edge 102   3.0
Classical 96.3    2.3
GNR 640    2.0
FAN 590    2.0
NewsTalk 1010   1.9
CBC Radio 2   1.6
93.5 The Move1.5
AM740    1.1
G98.7   1.0
TSN 1050   0.9
Jazz FM.91   0.8
The Jewel  0.5


 
 

December 5, 2018 8:28 pm  #2


Re: Fall PPM's

I'm not sure where you got this, but I find it almost impossible to believe that 640 beat 1010 and that CFRB fell that far that fast. They've never done a 1.9 in the station's history. What was your source?

 

December 5, 2018 8:30 pm  #3


Re: Fall PPM's

I'm a Numeris subscriber. It's worth remembering that the otherwise meaningless 6+ numbers are usually what hits here first.


 
     Thread Starter
 

December 5, 2018 8:59 pm  #4


Re: Fall PPM's

Not trying to doubt you, but according to this chart from Numeris, released on Wednesday, the numbers tell a very different story. This one gives CFRB a 6.2 share, with 640 getting its usual 2.2 (although I think that's up a touch from the last time.) Either way, that RB number can't be right.

It also suggests CBC Radio 1 is the new king, beating CHFI by a full point in share.

Interesting to see the alignment, though, especially given how busy a news year it's been.     

 

December 5, 2018 9:15 pm  #5


Re: Fall PPM's

That's 12+. There's a reason they put that out there for free; it doesn't mean anything. 


 
     Thread Starter
 

December 6, 2018 3:08 am  #6


Re: Fall PPM's

I have to admit I was shocked to see that AM640 beats NT1010 in the M25-54 demos. CFRB also dropped a full share point A12+ from last Fall's PPM Rating results. So did 680NEWS. Both stations are now tied at 6.3 and 6.2 in the A12+ demos. But in the 25-54 demos 680NEWS has a 6.8 share M25-54 to CFRB's 1.8 share.

I'm sure NT1010 has good numbers in some of their dayparts. I don't get to see those numbers. But there might be some nervous hosts as a result of these ratings. But heh! It's radio. It's part of the game.

Click here for the Toronto numbers at kowchmedia.

Click here for both the PPM and diary ratings across Ontario and elsewhere in Canada at kowchmedia.


 

 

December 6, 2018 3:41 am  #7


Re: Fall PPM's

RadioAaron wrote:

That's 12+. There's a reason they put that out there for free; it doesn't mean anything. 

Those are A25-54 All Week numbers, finally the demo that matters has been post!
 

Last edited by boom boy (December 6, 2018 3:42 am)

 

December 6, 2018 5:59 am  #8


Re: Fall PPM's

Both charts show Indie 88 has closed the gap with 102.1 The Edge.  In fact, the chart posted by RadioAaron shows Indie in the lead.  After all the recent changes with the on-air staff at 102.1, I could definitely see either a format tweak or change if the ratings do not improve.

 

December 6, 2018 8:01 am  #9


Re: Fall PPM's

CKNT?

 

December 6, 2018 9:20 am  #10


Re: Fall PPM's

I will defer to those who can read these things better than me - which is just about everybody! But given the Patrick Brown drama, the Ontario election and all the craziness in Ottawa and Washington these past few months - red meat for talk radio - I still don't believe CFRB could possibly have fallen that low. 

 

December 6, 2018 9:49 am  #11


Re: Fall PPM's

AM talk as a format everywhere is aging really quickly, and it's being split by two stations here. That's when wild swings start to happen.


 
     Thread Starter
 

December 6, 2018 9:59 am  #12


Re: Fall PPM's

Firing Sue-Ann Levy doesn't seem to have hurt GNR 640 at all. 

 

December 6, 2018 10:25 am  #13


Re: Fall PPM's

Hansa wrote:

Firing Sue-Ann Levy doesn't seem to have hurt GNR 640 at all. 

- Or Lou, or Cam, or the 'Beauties', or the Menzoid, or any of the other former regulars.  No big surprise.

 

December 6, 2018 11:52 am  #14


Re: Fall PPM's

Charlie wrote:

Hansa wrote:

Firing Sue-Ann Levy doesn't seem to have hurt GNR 640 at all. 

- Or Lou, or Cam, or the 'Beauties', or the Menzoid, or any of the other former regulars.  No big surprise.

Cam was pure entertainment gold. He was so amusing that had another gig getting paid by a bar to sit there all day Sunday and watch football.


 

 

December 6, 2018 6:06 pm  #15


Re: Fall PPM's

milton wrote:

Charlie wrote:

Hansa wrote:

Firing Sue-Ann Levy doesn't seem to have hurt GNR 640 at all. 

- Or Lou, or Cam, or the 'Beauties', or the Menzoid, or any of the other former regulars.  No big surprise.

Cam was pure entertainment gold. He was so amusing that had another gig getting paid by a bar to sit there all day Sunday and watch football.


 

Hopefully, he still has it.